Author: David Shoffner

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Trends Update: The slow but meteoric rise of ube

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Pavone Group’s Darby Hughes is a “Forty Under 40” mover and shaker

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One month later, Meta’s Threads is still in “wait and see” mode

Pavone

A culture of acceptance in Pride Month and all year round

Pavone

TikTok: A comprehensive guide

Pavone

Pavone Group’s SpotBowl 20 is complete, and the winner is…

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quench and Sun-Maid make Halloween even scarier

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quench, a YouTube megastar and one awesome story

Pavone

Pavone Group Hires dual threat to lead Philly office

east|west

PMG and PEBBLES Cereal Teams with Nike and LeBron James